“The learning itself is fun and sits at the centre of the narrative,” Steph adds. These characters really resonate with kids, so they are instantly immersed in the learning.” Steph Gauld, Digital Director for Alphablocks Ltd., explains: “The teams behind the shows have crafted a way of teaching phonics and numeracy in a genuinely unique way, where the letters and numbers are the characters. Meanwhile in Alphablocks, kids play along as friendly letters of the alphabet team up to make words and tell stories using phonics. In Numberblocks, viewers learn how much fun maths can be with a group of fun-loving numbers working together to solve problems big and small. Kids play along in Alphablocks as friendly letters of the alphabet team up to make words and tell stories using phonics.
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